Solve/Next
Organizational Selling Kit
For sponsors · Serious Capital Activator Intensive™

Build the
practice.

For the leader commissioning the Capital Activator Intensive™ inside their organization: the case, the room, what the three days do, what you receive, and the document for your approver.

For
Sponsors
Format
3 Days · In-Company
Cohort
15–25
Credential
Certified Capital Activator™
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The case

Build the practice where the decisions are.

This kit is for the leader—most often the chief learning or chief people officer—commissioning the Serious Capital Activator Intensive™ inside their organization. It helps you make the case to the executive who funds it, choose the room, and know what you will receive.

Revenue and margin can hold while the capital underneath them thins—the specialists whose knowledge nobody has written down, the assumptions under a committed strategy, the relationships a supply chain actually runs on. That is the Growth Gap: reported strength diverging from the health of the capital system beneath it. The erosion starts quietly, in the five leading domains, and cascades toward the financial line, where it reports last—by which time the correction is expensive and public.

The in-company Intensive builds the people who catch that erosion while correction is still cheap—and who create and liberate capital, not only defend it. Three days, on your organization’s own live capital decisions. Powered by the Think Wrong methodology.

Choosing the room

Fifteen to twenty-five, across functions.

Who
Senior practitioners and Value Activators: strategy operators, HR and communications leaders, transformation heads, ecosystem and partnership leads—the people whose daily decisions determine whether capability compounds.
How many
Fifteen is the floor; there are no smaller engagements. Twenty-five is the cap.
What they bring
A live capital decision each participant owns. Pre-work is specific to your organization.
Fewer than fifteen
Send them to a field cohort: an organization may fund four to eight seats there at the published seat price.
What the three days do

Four capabilities. All four, always.

A delivery that runs fewer than four is not an Intensive and does not confer the credential.

01

Identify the capital-building opportunity.

Reframe the challenge past the obvious answer, and find the opportunity worth pursuing before committing to a solution. Most consequential decisions fail because the team solved the wrong version of the problem, not because it executed poorly.

02

Imagine and develop the options.

Generate widely before judging, converge deliberately, and make the strongest option tangible enough to react to. This is the capability most often skipped—and the one that turns a sharp problem into a move worth testing.

03

Test what you believe before you commit.

Separate what you know from what you believe. Isolate the Super Vital Assumption—the belief that, if wrong, would change a capital allocation decision only the CFO or CEO can authorize—and test it through the smallest credible action before capital commits at scale.

04

Align the people who must carry it.

A move no one will carry is not a move. Map who must act, who decides, and who can block, and convert assent into a dated commitment with a named owner.

Each capability is practiced five ways, so the discipline reaches your organization’s decisions repeatedly rather than once.

1

On your own work—the decision on your desk

2

With AI—to widen the option set, then sharpen it

3

One-on-one—with a counterpart

4

In a team—with the people who own the decision

5

In a session you run for others

The fifth is what makes the credential mean something. A participant who has never run a session for others has learned a practice, not earned the right to run it inside their organization.

How it closes

The Read, then the question.

Participants read their own readiness to put the discipline to work—and name what will obstruct them when they return. That is the Activator Capability Read. Its obstruction half is often the most useful thing a sponsor hears. Then:

The escalation question—verbatim

“Of the assumptions we surfaced—which ones, if wrong, would change a capital allocation decision that only your CFO or CEO can authorize?”

1

Where the answer reaches the board

The Growth Gap Diagnostic™: six weeks, from $125,000, a systematic read of exposure across the six capital domains.

2

Where the constraint is the system

The Capital Architects Program™: five days, five leaders, the design of the system that decides which opportunities get resourced.

3

Where you need the practice at scale

More Activators, before you need the system.

The document for your approver

One page, five questions.

Template—adapt the bracketed fields

Proposal: Serious Capital Activator Intensive™ for [ORGANIZATION] Sponsor: [NAME, ROLE] What it is Three days, in-company, for [NUMBER—fifteen to twenty-five] participants from [FUNCTIONS], working on our own live capital decisions. Powered by the Think Wrong methodology. What it builds Four capabilities—Identify, Imagine, Test, Align—practiced on each participant’s own decision, with AI, one-on-one, in teams, and in a session they run for others. What we receive For each participant: a Capital-Building Opportunity Portfolio, a set of Super Vital Assumptions, My Capital Canvas, and the Certified Capital Activator™ credential, earned on demonstrated capability. For the sponsor: a Cohort Capability Read. Why now [THE DECISIONS THIS COHORT OWNS, AND WHEN THEY COMMIT.] Investment Priced per participant, confirmed in the scoping conversation. No discounts; where budget is constrained, the option is timing.

What the approver will say

Four objections, answered.

1

“Isn’t this another leadership program?”

No. Its output is capital-building opportunities tested against evidence, tied to named decisions and named people, and a question that reaches the executive who authorizes the capital.

2

“Can we run it in a day?”

No. A delivery that drops a capability does not confer the credential. Where one decision needs working quickly, the Capital Activation Blitz™ is a different engagement, and it confers nothing.

3

“Can we do ten people?”

Fifteen is the floor. Below it, fund four to eight seats in a field cohort.

4

“How will we know it worked?”

The Cohort Capability Read shows where the room moved. The small bets each participant designs run within thirty days, and their results go to the person who can act on them.

The record

A decade of practice.

The Think Wrong methodology has been applied at NATO, the White House, and across enterprise institutions including JP Morgan, Microsoft, Airbus, and Genentech, and is documented in a book now in its third printing (English, Spanish, and Arabic).

Make the case.

Questions about any of this, or a version for your own organization: write to Solve Next.

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